As managing partner, Paul delivers over 25 years of online and offline
   marketing and  expertise to client engagements.

 Founded in 2003, Sales Conversion Group Inc. excels in helping clients create, test and optimize the effectiveness of integrated multi-channel, lifecycle marketing programs. Areas of expertise encompass marketing operations, product and marketing strategy, customer care and integrated marketing communications.

 Before striking out on his own, he spent 10 years as a partner in Paladyne Inc., an integrated marketing communications agency. At the agency, he created data-driven B2C and B2B programs for lead generation and profitable customer relationships for Fortune 1000 clients.

 During his career, he has worked with numerous midsize and Fortune 500 clients, including Stericycle, Allstate, National Louis University, Thompson West, Lands End, Brady Corp. (Personnel Concepts), Responsys, BellSouth, UOP, Ameritech, SBC, Verizon, Lucent Technologies, Comverse Technologies and Nortel.

Paul holds Bachelor of Arts degrees from Indiana University of Pennsylvania in journalism and political science.